Description

Strategic Management covers the key concepts of strategic management and shows how these are integrated within the management environment. The textbook is written in clear, accessible language and is suitable for senior undergraduate students, postgraduate students and students who are employed. The book provides theory and knowledge that can be applied to the work context to enable career growth and development. Contributing authors: Ralph Hamann, Mari Jansen van Rensburg, Ernst Neuland, Robert Venter, Sandra Perks